Overview

This global writing school offers online courses and coaching programs to help people write and publish their books. While Google Ads were a reliable revenue source, they hadn’t yet tapped into the full potential of Meta ads.

AVA was brought in to optimize their existing Google Ads while launching and validating Meta as a profitable new growth channel. The results were immediate and transformative.

Outcome

TBy building a profitable paid social channel and optimizing search campaigns, we helped this education brand increase monthly revenue by over 66% in just 90 days — without raising ad spend. Meta is now a cornerstone of their growth strategy, powering predictable customer acquisition and revenue to this day.